6 benefits of SEO
1.Building a huge community is a vital plus for any company or even just an ecommerce site because brings new customers, keeps existing clients engaged and of course this can be done using SEO.
2.Searching for a certain product or service and the company website is on the top results means those people who are directly interested to your products are the new clients with really high conversion rates.
3.The next benefit of Search Engine Optimization is the ROI. Return over investments is the calculation of how much are the profit over the spent. Since the SEO is considered as a natural advertisement and not required cost for every action like PPC the ROI is always 100% meaning everything considered as profit.
4.Analysis in any ecommerce company is beneficiary for all aspects in online marketing and shows what works, what doesn’t work and vice versa. This type of analysis can be done by the beginning of a search engine optimization process.
5.During any SEO process requires basic coding in order to maximize the results, which means a guy who has access to the backend of the site needs to make the appropriate changes to the code of the site.
6.Lastly, design may does not have direct impact to the search engine optimization process but from a point of view it really helps a lot.
Bonus: Branding, even if they don’t click to the site, it is there on top of search engine results and tons of people see it and automatically the brand (website) is becoming widely known by the targeted audience.